A traditional Indian art form has received a creative makeover, bringing together cultural heritage and modern design in a colourful installation that has now made Malaysian history.
MYDIN Mohamed Holdings Bhd has earned a place in the Malaysia Book of Records (MBOR) for creating the country's largest rotating kolam, measuring an impressive 6.1m x 6.1m.
The recognition was presented during a ceremony at Mydin USJ in Subang Jaya, Selangor, on Thursday (Nov 5), in conjunction with the retailer's "A Brighter Deepavali" campaign.
What makes the installation particularly unique is its design. Unlike conventional kolams, which are traditionally created on the floor using coloured rice, powder or other materials, MYDIN's creation features a large rotating, wheel-like structure.
Adorned with vibrant colours, intricate geometric patterns and traditional Indian artistic elements, the installation offers a fresh interpretation of an art form that has been part of Indian culture for generations.
MYDIN executive director Ahimmat Mydin attended the ceremony alongside MBOR officer Megat Faris Hussein Megat Muzaffar Shah, who presented the official certificate of recognition.
The record-breaking installation was first unveiled on Oct 8 at Mydin Seremban 2, during the launch of the retailer's Deepavali campaign in Seremban.
According to MYDIN, the initiative was created to preserve traditional Indian art while introducing the cultural practice to younger generations through a more contemporary approach.
Traditionally, kolams are drawn at the entrances of homes during Deepavali as a symbol of prosperity, good fortune and hospitality. Beyond their decorative beauty, they also represent the welcoming of positivity and blessings into the household.
Through this creative installation, MYDIN hopes to bring greater appreciation to the art form while celebrating the cultural diversity that makes Malaysia unique.
Source : The Star ,
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