The Disruptive Womanization 2022 initiative organized by non-profit organisation Sampurna Malaysia is back to help women unleash their entrepreneurial qualities to succeed in business, and in turn, enjoy a better socio-economic future.

This year's event will be held at the picturesque Academy Resort in Port Dickson, Negeri Sembilan, from March 11 to 13, in conjunction with the International Women's Day, which falls tomorrow. The program is free of charge and is open for all Malaysian women aged between 21 and 40 who wish to embrace the mindset of an entrepreneur.

It is done in collaboration with the Ministry of Women, Family, and Community Development, as well as Universiti Malaya and ArkWorld Asia PLT as the major sponsor and content partner.

"A lot of intelligence was in play to craft this program driving the birth of the word 'Womanization' to perfectly convey the value being driven in Disruptive Womanization.

"Women are the catalysts of love and success, and the process of Womanization involves bringing their unique female qualities into their business or career, and leading a balanced life," said Livanyahpiriya Manimaran, the project manager of Disruptive Womanization 2022.

According to her, the term disruptive was deliberately coined to imply that women are able to unleash their potential to 'disrupt' societal norms and become successful business owners.

For the uninitiated, Sampurna Malaysia is a community development and welfare services organization, committed to attending to the needs of Malaysian households socio-economic wellbeing. Its areas of influence include women empowerment and wellbeing, children cognitive and youth leadership, disrupting poverty and B40 leadership, as well as wholesome wellness.

The Disruptive Womanization initiative was first mooted by Samporna and ArkWorld in 2019, but due to COVID-19 pandemic restrictions, the programme could not be carried out in 2021.

This year's program will proceed with thorough preparations to ensure the participants' safety and welfare, including COVID-19 screening, temperature checks, making sure the participants wear face masks, practice physical distancing and other sanitary measures, among others. Food will also be provided during the stay-in camp.

Participants are required to bring along laptops and communication devices for the stay-in program.

This will be followed by 12 months of monitoring, support, and guidance from other successful organizations and government agencies, to ensure the participants are managing their businesses in the small and medium enterprises actively, and able to better their socio-economic status.

Among the coaches who will share their industry expertise with the participants this time around include strategic management expert A. Raaj Kumar, Livanyahpiriya herself, in her capacity as a renowned management executive, renowned yoga instructor cum wellness coach Luventheran Balan, and public speaker Thurai Chantheran.

Those interested to join the program can register via this link. Alternatively, they can visit Sampurna's website or their Facebook page for more information.

Photos & Video source: Sampurna Malaysia, Pexels